Amazon launches a much-anticipated digital music locker service that could make users store their music on the Web and listen to them on computers with a Web browser or Android devices.
Amazon Cloud Drive lets users upload digital music file at their original bit rate in either AAC or MP3 format to Amazon servers for storage and playback.
Vice President Bill Carr of Movies and Music at Amazon.com said, “Our customers have told us they don’t want to download music to their work computers or phones because they find it hard to move music around to different devices. Now, whether at work, home, or on the go, customers can buy music from Amazon MP3, store it in the cloud and play it anywhere.”
The music can be played on any computer that runs the Internet Explorer, Firefox, Safari for Mac, or Chrome. This is made possible by Cloud Player for Web. The new version of the Amazon MP3 app, Cloud Player of Android, includes the full Amazon MP3 Store and the mobile version of Cloud Player. Customers could utilize the app to play the music stored in the Cloud Drive and those stored locally on their device.
It also allows the customers to upload photos, videos and documents, but the digital files can only be viewed through a Web browser on a computer.
The customers can have a free storage with 5GB that can be turned to 20GB if you buy an Amazon MP3 album. The additional space can be bought in plans at $2o per 20GB in a year.
As of last week, the online retailer giant has not yet obtained the licenses needed, but they might announce the service before everything is complete.
This service means a great competition with Apple and Google, who has been reported as working on competing efforts.
Apple is increasing the range of MobileMe service into music storage and streaming service. Unfortunately, the company is looking at a fall release date to go with a revamped mobile OS having a greater look on the cloud-based services and other improvements.
On the other hand, Google is trying its Google Music streaming service for devices connected to the Web. It is currently tested with its employees, and that would mean sooner, it will be introduced to the public. A working version of the service was discovered after an installation of the Honeycomb version of the Android OS on a phone. It was already being ready to launch but is stopped by music licensing negotiations.
Amazon already has experiences with cloud services. It stores electronic books on the servers for the owners of the company’s famous Kindle e-book reader. The users can buy e-books from amazon.com, download them to their devices and Amazon will save the digital copy in the customer’s digital locker.