A new generation of light bulb is going to be on sale on Sunday. The bulb is said to last for 20 years and it is more energy efficient than an incandescent light bulb.
Created by Dutch electronics Philips, the light bulb swaps filaments for light-emitting diodes to produce lighting.
Utilizing Light emitting diodes or LEDs endows light with an extended life as well as a serious selling price. The initial variants are going to sell for $60.
Philips has set up special discounts with retailers that could offer the light bulb which means some could purchase it for just $20.
The light bulb from Philips won in the Bright Tomorrow contest organized by the US Department of Energy which aimed to seek out an energy efficient substitute for the 60-watt incandescent light bulb.
DoE challenged companies to come up with a design that will give and produce a warm light much like that from incandescent light bulbs but a lot more power efficient.
Philips was the sole entrant for the contest and its concept went through 18 months of screening before being announced as the winner.
A less expensive and much less efficient type of the LED light bulb has already been marketed by Philips in Europe and in the U.S.